General manager of consumer marketing, MTN Nigeria, Richard Iweanoge, speaking on the campaign, the said “The campaign is designed to tap into the festive season and cultivate the spirit of selfless giving among Nigerians.”
Iweanoge added that the MTN ‘Sharing is good’ campaign, which will ride on MTN’s impressive bouquet of service offerings, will encourage people to share special moments with family and loved ones and create memories that would last a life time.
“We are very excited to announce the kick-off of the MTN ‘Sharing is Good’ campaign. It’s a campaign that seeks to encourage people to be generous in the spirit of the season. MTN is saying that we should de-emphasize self and emphasize the good old fashioned values of selflessness and love,” he said.
While giving details of the campaign, Iweanoge stated that MTN subscribers will be encouraged to share products such as data, value added services, airtime amongst others with their loved ones. In addition to encouraging people to share products, he also added that the ICT firm will be sponsoring several customer engagement platforms during the yultide season.
No comments:
Post a Comment